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Ensuring the Best Australian eCommerce Hosting

As an eCommerce business, your website performance is critical to the success of your business, so determining what the best hosting solution is for your site, as well as finding a hosting provider that can provide you with the support to ensure that your site is working for you 24/7, is imperative. What should you look for to find the best Australian eCommerce hosting solution?

There are three different hosting options that an eCommerce business should consider – shared hosting, dedicated hosting and a virtual private server (VPS). It’s not one-size fits all when it comes to finding the best Australian eCommerce hosting solution. There are many factors to consider when selecting a hosting solution.

Hosting Solutions: How Do They Compare for an eCommerce Site?

Shared Hosting

Shared Hosting consists of several websites residing on one web server that is connected to the Internet. As the overall cost of the server maintenance is amortized over several customers, this is the most economical option for hosting.

Shared hosting may be more cost effective than dedicated and a VPS; however, as we have learned, you get what you pay for. What may seem like a cost effective solution for an eCommerce site, can come at a price. In a shared hosting solution, you are at the mercy of the other sites sharing the server – if they are slow, you will also be slow. If they are unprepared for a huge spike in traffic and their sites crash, your site will also crash. If you are an eCommerce business and look forward to the seasonal spikes in traffic, this solution may not be for you – as a sudden spike in traffic, from your site, or other sites, can cause the server, and all the websites on it,  to crash.

Shared Hosting Pros

  • Cost: The most inexpensive of the three options
  • Easy to Use: User-friendly web-based control panel
  • Maintenance: No need to conduct technical maintenance on server

Shared Hosting Cons

  • Limited Resources: Shared resources with other users on the server; if a site goes down, your site will go down and if other websites use too many resources, your site will be slow
  • Customization: Inability to modify or customize the server that you are on, including the addition of modules and programs you need to run your website
  • Security: Potential security risk due to the inability of being able to install your own software to protect your site as well as the threat posed by other sites

Who will it work for? A small business site that doesn’t expect a lot of traffic

Dedicated hosting is a good option for large eCommerce sites with high traffic.

Dedicated Hosting

Dedicated Hosting involves a company leasing an entire server that is housed in a data centre and is not shared with anyone else. This is a more flexible alternative to shared hosting as an organization will have full control over the server(s), including choice of operating system, hardware, etc.

A dedicated host can be a better solution because of the reduced risk of poor performance and potential security issues that can come with sharing your resources with other sites. The downfall of dedicated hosting is that it can be more expensive than both shared and a VPS. For a small business with one website, the cost may not be feasible, nor the need for a dedicated server necessary.

Dedicated Hosting Pros

  • Customization: The ability to install applications and software on your server
  • Bandwidth: The ability to scale up or down to accommodate your needs
  • Security: Dedicated firewall protecting the data on your site
  • Performance: Dedicated resources provide a faster performance than that of a shared scenario

Dedicated Hosting Cons

  • Cost: More expensive than both shared hosting and a VPS
  • Administration: Requires an in-house or outsourced IT resource to perform maintenance

Who will it work for? Large and high-traffic sites

A VPS is one of the options for the best Australian eCommerce hosting solutions, offering security, scalability and control.

VPS

Virtual Private Server or VPS is a type of hosting in which a virtual server is perceived to be dedicated to the user; however, it is installed on a physical computer and runs multiple operating systems. The functionality is similar to dedicated hosting but the software component makes it easier for it to be configured by the user and the user can install almost any software that runs on that operating system. A VPS has its own operating system, disc space and bandwidth and has a physical service that resides in a data centre. This server is divided into various virtual servers, with each virtual server representing one client. The space acts as a dedicated server but is in fact part of one big physical centre.

What is great about VPS is that as an eCommerce site, you have the ability to scale quickly to accompany peak traffic– and don’t have to pay for these additional resources until you need them. With a shared hosting provider, they often oversell their space and put several customers on their web services, which causes problems for all customers. This impacts your up-time and performance and, like mentioned, if another site crashes the server, your site will go down too. When you use a VPS, you have full access to your hosting environment, allowing you to make your own configurations; saving your business the time-consuming task of making every single change through your provider. Something most shared environments don’t offer because of the security limitations of having numerous companies on one server.

VPS Pros

  • Cost: Less expensive than a full dedicated hosting plan with a physical server
  • Customizable: Fully customizable to the needs of the business
  • Control and Scalability: The ability to scale resources up or down to meet peaks and lulls, and the ability to pay for only what you need

VPS Cons

  • Cost: More expensive than shared hosting
  • Resource Allocation: Some hosting providers do not allocate resources appropriately and this can cause performance problems

Who will it work for? Companies with sites of all sizes looking for customization and scalability for their website needs

Regardless of what hosting solution is best for your eCommerce site, the key is to find a partner who will help guide you through the process. Talk to your provider not only about the short term goals of the company, but also the long term goals. If you have a promotion or an event coming up in the future, it’s important that they are aware of this. Keeping your provider informed of potential spikes in traffic can help them ensure that your site is ready to take on any traffic that will come its way. Regardless of whether you select a shared, dedicated or VPS hosting solution, planning is key to ensuring that you have the resources available to succeed. Finding a the best Australian eCommerce hosting solution, as well as a hosting provider who can provide you with the support that you need to keep you site up 24/7, is imperative to the success of your site, your brand and your company.

Finding the Best Australian eCommerce Hosting Solution

Since 2002, StudioCoast has been providing exceptional customer service and technical know-how to clients. StudioCoast is dedicated to innovation and providing small businesses with managed VPS hosting services to deliver industry leading performance at an affordable price. If you would like more information on how StudioCoast can get your small business started with a Hyper Windows VPS solution, contact us today.

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